Wooxy Marketing Podcast Episode #2 : Why Email Marketing Matters for Online Companies

Email marketing remains one of the most powerful tools for online businesses to connect, convert, and retain customers. But what makes it so essential, and how can you master its potential?

In our latest podcast episode, Hrant Ziroyan, Co-founder and COO of Email Marketing Room, shares expert insights into how businesses can use email marketing to maximize ROI and build lasting customer relationships.

Chapters:

0:00 Intro
1:09 Why is email marketing vital for attracting website visitors?
6:35 Turning website visitors into loyal customers with email marketing.
11:36 Using website data to craft impactful email campaigns.
16:16 The importance of segmentation for audience engagement.
24:51 Common mistakes in building subscriber lists and solutions.
35:26 Maintaining a high-quality email list for consistent engagement.
41:23 Integrating email with social media and ads for a unified journey.
46:06 Using email to re-engage visitors who leave without action.
55:14 Staying legal and effective under GDPR and other regulations.
1:00:15 Best practices to avoid spam folders and ensure inbox delivery.
1:05:49 Email marketing trends to stay ahead of the competition.

Whether you're looking to boost conversions, build stronger customer relationships, or future-proof your marketing strategy, this podcast is packed with actionable advice and expert insights to help you succeed. At Wooxy, we specialize in empowering businesses with cutting-edge marketing automation tools that seamlessly integrate email, SMS, push notifications, and more. Learn how automation can simplify your campaigns, maximize engagement, and drive measurable results.

Don't miss the chance to take your email marketing to the next level! Let us know your thoughts or favorite moments in the comments, and stay tuned for more inspiring episodes.