November 19, 2018

Automation Workflows

Wooxy employs powerful automation solution, which can meet the most demanding customer needs. At the same time our automation is very clear and user friendly.

Send series of emails, automatically message users via Email or SMS notifications with real-time behavioral triggers. There are over 1 thousand real time trigger scenarios in your disposal.

Everything is built around the following three simple Actions:
1. Configuring your event – “what event should take place to activate the Trigger”
2. Configuring your action – “what action should be taken upon Trigger activation”
3. Save and activate your Trigger

Automation Workflow Events

Campaign Activity

Event Name	Description
Delivered	The ISP server returned 250 (accepted & queued for delivery) for this message.
Bounced	The ISP server returned hard-bounce for this message.
Opened	Open – the email recipient opened the email and enabled image viewing.
Re-opened	The email message was opened for the second time during a new session.
Clicked	The email recipient clicked on a link in the email.
Re-clicked	The email recipient clicked he link second time.
Complaint	The email recipient clicked on a Spam button in his/her inbox, and Wooxy received FBL report about this event.
Unsubscribed	The contact was unsubscribed from the specified contact list.
Not opened	The recipient did not open email message during the selected period. Trigger will be activated at 13:00 by UTC every day.
Not clicked	The recipient did not click on a link in the email message during the selected period. Trigger will be activated at 13:00 by UTC every day.

List Management

Event Name	Description
Contact added to list	Contact was added to the target contact list via API, manually from admin panel, imported file, or by other Trigger.
Contact subscribed to list	Contact subscribed to the target contact list via API, manually from admin panel, imported file, or by other Trigger.
Contact unsubscribed from list	Contact unsubscribed from the target contact list via unsubscribe link, API, manually from admin panel, imported file, or by other Trigger.
Contact added to segment	Contact was added to the target Segment after update of a variable via API, manually from admin panel, imported file, or by other Trigger.
Contact dropped from segment	Contact was dropped from file, or by other Trigger.

Available Automation Actions

Action Name	Description
Activate drip campaign	The contact will be subscribed to the selected Drip Campaign. Contact will drop off from Drip Campaign only if it received all the planned emails, or it was deactivated by another Trigger.
Deactivate drip campaign	The contact will drop off from Drip Campaign and will not receive the rest of planned emails.
Send email	Selected email template will be sent to the contact upon Trigger activation.
Send sms	Selected sms template will be sent to the contact upon Trigger activation if the user has a phone number in the same list.
Update variable	Selected variable will be updated upon Trigger activation with a new value, provided in Trigger configuration. Please, note that such updates can change the contact segment and activate other Triggers.
Subscribe	Contact will be subscribed to the Email List.
Unsubscribe	Contact will be unsubscribed from the Email List.
Duplicate to contact list	Contact will be duplicated with its variables to selected Email List.