November 23, 2018

Custom Account Variables

This article explains how to create account variables.

Things to know before starting

  • Variable names must not start with a number.
  • All variables must follow the lowerCamelCase format and use only Latin letters.
  • The use of underscores, spaces, or special characters is strictly prohibited.
  • The lowerCamelCase convention requires joining multiple words into a single string, where the first letter of each word is capitalized except for the very first word.

Step-by-step instructions

  • Navigate to the “Settings” page.

  • Press the "Variables" button.

  • Click the “Add Custom Variable” button.

  • Type in the “Custom Variable” name.

  • Set value.

  • Click the “Save” button.

  • Variables priorities
    Icon caret
    • First Priority: Variable from API request;
    • Second Priority: Variable from the Account Custom Variables;
    • Third Priority: Variable from the selected Email List.